syinix , the Japanese electronics brand was officially launched on the 11th of July 2016. Bruce the brand director while speaking at the launch said:
” Africa, Nigeria in particular is our most important strategic market. We are very pleased to bring Syinix TV into Nigeria during the European Cup. We are committed to provide the Nigerian people top quality leisure entertainment experiences, combining classic Japanese design and technology with local Nigerian insights. Moving forward Syinix is going to launch more electronics products in Nigeria and Africa, in adherence to its original brand mission of serving African families, and hopefully become a household name and the NO.1 choice of Nigerian and African families. “
The launch which took place in Lagos, had a host of guest, at least more than 20 people present, representatives from the top Nigeria media and websites, bloggers, Syinix fans and distributors. All attendees had felt the glamour of competitive sports with the live show of European Cup Final from the Syinix TV and the fierce yet fun Xbox football matches onsite. It was also announced at the party that July 11 would be the annual Syinix Festival for Nigerian fans in the future, to be celebrated by events like nationwide Syinix fans carnival, special membership half-discount birthday offer, and other promotional campaigns.
Rotimi Bankole, Managing Director of the SBI Media, who also attend, made a statement at the launch party. He said:
“It is really a brilliant experience watching the European Cup from the Syinix TV. I would give a big thumb up for its pictures and voices- as always guaranteed by the Japanese quality and design. I also appreciate such functions like local language menu display, energy saving etc.– they know what is important for local African consumers. Moreover, the offer in different size and price also provides abundant and affordable choices for various Nigerian families. No doubt it is a Japanese original brand specially made for Africa. I cannot wait to purchase one for the upcoming Olympic Games!”
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